Merchant Network

New customers, on terms you set.

Join a network that puts your offer in front of members of partner programmes. You decide the offer, the limits and when it runs.

Two sides, one network

What each side gets.

The network only works if both sides come out ahead.

For merchants

  • Visibility to members you would not reach on your own
  • Offers you design and approve
  • Customers who arrive ready to buy
  • One team to deal with

For brands and programmes

  • Rewards members actually want
  • Local and international variety
  • Less cost carried on your own budget
  • Fresh offers throughout the year

Joining as a merchant

From first call to first customer.

Most of this happens in a couple of conversations.

  1. 01

    Tell us about your business

    Location, what you sell, who your best customers are and when you would like more of them.

  2. 02

    Shape your offer together

    We suggest offer types that tend to work for businesses like yours. You choose, you set the limits.

  3. 03

    Agree simple terms

    A short agreement covering the offer, how redemptions work and how either side can change things.

  4. 04

    Go live in relevant programmes

    Your offer appears where members are likely to care about it, not everywhere at once.

  5. 05

    Review and adjust

    We look at redemptions with you and tweak the offer if it is too generous or not generous enough.

Offer ideas

The kind of offers that tend to work.

A few starting points we often discuss with merchants.

  • Dining

    Complimentary dessert

    A small extra for tables of two or more on weekday evenings.

    Quiet nights
  • Hotels

    Room upgrade on arrival

    Subject to availability, for stays of two nights or more.

    Off-peak dates
  • Wellness

    First class free

    An introductory session for new customers only.

    New customers
  • Retail

    Member-only preview

    Early access to a new collection for programme members.

    Launches
  • Cafes

    Second coffee on us

    For members who visit before 11am.

    Morning trade
  • Experiences

    Two for one tickets

    On selected weekday sessions.

    Midweek

Illustrative examples. Actual offers depend on partners in your markets.

What you stay in control of

Your business, your rules.

A network offer should feel like good marketing, not a loss you have to manage. That is why the controls stay with you.

You decide

  • The offer itself and its fine print
  • Days, times and capacity limits
  • Which locations take part
  • Pausing or ending the offer within agreed notice
  • How your brand is shown to members
Business owner in a blazer, smiling

Who joins

Businesses that run on repeat visits.

Merchants in the network tend to be businesses where a first visit often leads to a second. If that sounds like you, it is worth a conversation.

  • Restaurants and cafes
  • Hotels and resorts
  • Retail stores and brands
  • Spas, gyms and wellness
  • Entertainment and experiences

FAQ

Questions we often hear

Something else on your mind? Ask us directly.

Does it cost anything to join?

Commercial terms depend on the programme and offer. We agree them with you before anything goes live.

Can I change or pause my offer?

Yes. Offers can be updated or paused in line with the agreed terms.

Which programmes will my offer appear in?

We match offers to programmes whose members are relevant to your business.

Can brands join as well as merchants?

Yes. Brands can both offer benefits and use the network for their own programmes.

Ready to reach new customers?

Tell us about your business and the customers you would like more of.

Business professional pointing towards the get started button