Dining benefits
Dining offers that bring members back every week.
Food is the most frequent reward category in most programmes. Used well, it keeps your brand in people’s week, not just their wallet.
Example offers
What dining rewards can look like.
- Restaurants
Complimentary dessert
For tables of two or more.
Weekday evenings - Cafes
Second coffee free
Before 11am.
Mornings - Occasions
Birthday treat
In the member’s birthday month.
Once a year - Delivery
Delivery fee waived
With participating partners.
Evenings
Illustrative examples. Actual offers depend on partners in your markets.
In pictures
What dining rewards look like for members.
A week of dining
How often a good dining offer gets used.
- Monday
Coffee on the way in
A morning offer at a partner cafe.
- Wednesday
Lunch with a colleague
A midweek lunch saving that makes the choice easy.
- Friday
Dinner out
A complimentary extra at a partner restaurant.
- Sunday
Family brunch
A weekend offer for groups.
Why include it
What dining benefits do for a programme.
A short version of what we tell clients when they ask whether this category is worth including.
In short
- Frequency: members can use dining offers every week.
- Low cost per redemption keeps the programme sustainable.
- Restaurants value the quieter-day traffic, so offers are easier to source.
Where it fits
Programmes that use this category.
Customer loyalty programmes
Reward customers with benefits from this category.
Channel incentives
Motivate partners and sales teams.
Card and membership programmes
Add value to premium memberships.
Campaigns and promotions
Use benefits to power short campaigns.
Are dining offers available in every city?
Coverage depends on partners in each market. We map this with you before launch.
Can we limit offers to certain days?
Yes. Most dining offers have day and time rules agreed with the restaurant.
Who provides the benefits?
Partner merchants and brands, sourced and managed through allynQ.
Can this be combined with other categories?
Yes. Most programmes combine several categories.
Build your reward catalogue.
Tell us about your members. We will suggest a benefit mix that fits them and your budget.